OUR STORY

FROM IDEA TO REALITY
Versus Socks was founded in 2015 by Hanno Lategan and Jurgens Uys. Both enthusiastic entrepreneurs who have a great passion for sports.

While both were still studying, and always on the lookout for exciting business opportunities, they were frustrated by the boring, limited and low quality socks that were available at the time. They realised there is a gap in the sports market for comfortable, durable and good looking socks and they jumped at the opportunity.

From there they started drafting on their future plans. Designs were created, reliable local manufacturers were pinpointed and Versus Socks came to life.

We strive to always move forward in ensuring we inspire as many people to enjoy exercise through excitement and creativity. Providing you with socks that will make you perform in comfort and style.

TODAY
From idea to first samples. From first samples to over 1 million pairs sold. From a team of 2 to a team of 15. From 1 design to over 1000 designs. From Stellenbosch, South Africa to the world. It's been an awesome journey and thanks to your awesome support, we can't wait for what the future holds.

All our socks are proudly designed and manufactured in South Africa.

AUG 2014

Hanno and Jurgens with the first samples of Versus Socks

TIMELINE

JAN 2015

Our first order wasn't big enough to justify two types of packaging (Race & Trail). So we ordered one type and applied the Race and Trail stickers by hand.

MARCH 2015

Our first ever expo. A 2x1 meter stand at the Cape Town Cycle Tour Expo.

OCT 2016

We moved out of Hanno's parents garage and into the first Versus Socks office (we have since moved a few times as we keep growing, thanks to all your support!)

NOV 2016

The OG Versus Socks Bakkie took us anywhere and everywhere across the country.

APRIL 2017

We achieved one of our main goals which was to get Versus Socks into one of the large chain stores in South Africa. Versus Socks has since been available in Sportsmans Warehouse countrywide!

MAY 2019

Another amazing goal reached - we opened our first Versus Socks Shop in Stellenbosch!

OCT 2019

We reached 20k followers on Instagram followers! We celebrated with a 5km run, and over 400 Versus fans showed up!

APRIL 2020

During the Covid 19 Lockdown period we hosted several Versus Virtual Runs. During the full lockdown over 16 000 people joined Virtually to complete a 5km around their house!

OCT 2020

Yet another big milestone was reached, we launched Versus Socks in the UK.

+ MANY MORE AWESOME MEMORIES ALONG THE WAY

Thank you for the awesome support so far! This is just the start and the timeline will just continue growing.

Here's to many more happy steps together!

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Awards

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